9 out of 10 Small Businesses Fail This Test

9 out of 10 Small Businesses Fail This Test

What do small business leaders want their business to be when it grows up? It's impossible to answer that question without knowing what is meant by "grow up." That's why it's important to change the question. A better question to ask is, "what do I want my business to be in 5 years?" If you're a startup, you might want to shorten the timeline to 1 or 3 years. Answering this question about your business is, in effect, you company vision.

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The Ultimate Answer to Get and Retain More Clients

The Ultimate Answer to Get and Retain More Clients

When a business is just getting started, small business leaders have a clear and compelling purpose for their business. Their dreams and hopes of fulfilling customer dreams are vivid and recurring. But after a while, the colors can get blurred and the vivid purpose that the company started with turns into a transaction.

"We exist to make life easier for our clients."

Ouch. That's a mighty bland purpose statement. 

If you haven't visited your purpose in a while (or ever), it's worth the effort to go back and work through it. Grab your favorite beverage, a notebook, and pen. This will take some time and effort, but you'll reap the benefits for years if you get it right. 

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5 Ways Working Too Hard Suggests You're An Idiot

5 Ways Working Too Hard Suggests You're An Idiot

How many times have you heard some overused sales or ‘business’ maxims such as, “pressure can burst pipes but it can also make diamonds,” or “work like there’s someone working 24 hours to take it all away,” or perhaps “work when the competition is sleeping (on holiday)”? Well, pressure will burst you before you become a diamond, unless you’re a paranoid freak this isn’t true and you could but is it doing anything? He was wearing his overworked life as a badge of honor and all I could do was pity him.

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You Can't or You Don't? There's A Big Difference.

You Can't or You Don't? There's A Big Difference.

The small business leader can change the outcomes by changing the words that are spoken. Maybe you've been hesitant to talk to an employee about some performance shortcomings. In the past you thought, "I could talk to him about it, but let's see how today goes. I can talk to him tomorrow." But now you think, "I'm going to talk to him today because that's what I do. I coach, train and develop my team to be their best."

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Your Goals Are Worthless...Without a Performance Scorecard

Your Goals Are Worthless...Without a Performance Scorecard

So how can a small business leader move from timid alertness to comfortable confidence? They need a system to determine what to pay attention to. The tool for the trade is a performance scorecard. Many small business leaders will track sales and think that's their scorecard. This is deceiving because knowing your sales information is critical, but it does little good to make it a metric on your scorecard. The reason is because sales is a lagging indicator of performance. 

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Why Persuasion Takes More Than a Fancy Suit...

Why Persuasion Takes More Than a Fancy Suit...

The world has changed drastically. We no longer lead with trust or “benefit of the doubt”. In business there is not a single person in an organization that has the power, knowledge, expertise, or capability to do everything on their own. Small business’ in particular fall prey to the notion that they can do it all by themselves because in the first stages of conceptualization, they can. Once they get past that they are dependent upon others whether it be customers, clients, friends and family or employees. If they are not prepared for the next steps, healthy growth in the business becomes nearly impossible. How then can small business owners better prepare themselves for moving into a leadership role with sustained healthy growth?

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People: Tips for Building Strengths and 'Staying in the Lane'

People: Tips for Building Strengths and 'Staying in the Lane'

Joe Louis once said, “You need a lot of different types of people to make the world better,” the same can be said for your business. Different types of personalities and dominant strengths lend better efficiency and balance to positions and teams. Hiring the right people for your business is hard enough, getting the right person with the right attitude in the right chair is even harder. Evaluating this is a crucial part of ensuring your business becomes a smooth running organization, gaining traction, and moving forward rather than getting stuck.

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Stuck In Your Small Business? 5 Ways To Move Forward

Stuck In Your Small  Business? 5 Ways To Move Forward

Mike sat at his desk looking at month end numbers. He had the same sinking feeling he had last month and the month before it. His revenue was flat, expenses rising, which resulted in more "margin pressure." We provide a proven, systematic five step approach to getting your business unstuck and growing again. Following this method can start to move your business forward within 90 days. Set aside the time on your calendar right now if you need to get unstuck and moving again.

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Have A Brilliant New Product Idea? Do This Next...

Have A Brilliant New Product Idea? Do This Next...

One of the quickest ways to boost revenues is to launch a new product or service. But it isn't easy and it isn't guaranteed. However there are things small business leaders can do to improve the odds of success. Armour Martin Consulting LLC provides premium online content to help business leaders grow confidently in their business and see results in 90 days.

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Business Success Essentials is Open!

Business Success Essentials is Open!

The Business Success Essentials coaching program is now open for enrollment. This program is ideal for anyone who feels stuck in their business or is ready to take it to the next level. Everything is up and running to allow you to sign up today, space is limited. 

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Have You Found Your Ideal Client?

Have You Found Your Ideal Client?

Too many businesses target everyone as a client. This is a recipe for bland results. Plus, if you can admit it, you DON'T want to work with everyone. So, why not attract and work with people you want to work with? You can find the ideal customer in three steps...

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Getting Unstuck

Getting Unstuck

In the busyness of moving your business and career forward it’s easy to get so focused on the immediate path ahead that without warning you can get pulled off track and find yourself stuck. Here the 4 steps to get unstuck...

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How To Get Your Business Growing Again

How To Get Your Business Growing Again

Question: have you ever found yourself stuck somewhere? I got my car stuck in a ditch. I was 20 driving a behemoth of a car the same age. It was snowing hard, which kept me from driving too fast. We were cruising along at a steady 25 mph when I hit a patch of ice. Business leaders and professionals can find themselves in a similar situation, without warning you’re in the professional ditch, stuck.

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An Announcement And Favor to Ask

An Announcement And Favor to Ask

You will see this format is different from previous posts. It’s for good reason, too. We're VERY close to finishing our long-awaited coaching series: Business Success Essentials. HOWEVER, we need your help. Before we finalize the final product and make it available we need to make sure we have covered everything...

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The Customer Service Strategy

The Customer Service Strategy

Not long ago customer service was a strong competitive advantage for those companies that got it right. Today the consumer expects excellent customer service as a minimum expectation when doing business. Yet few companies get it right! But why?

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Mentorship Made Easy

Mentorship Made Easy

There is a lot of buzz about mentors, mentorship and mastermind groups. For good reason: personal growth and accomplishment accelerate exponentially when someone is surrounded by other like-minded, accomplished people.

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Strategy Takes The Whole Brain - Not Just The Left

Strategy Takes The Whole Brain - Not Just The Left

If we define Strategic Thinking as a broad perspective analysis of opportunities and problems, one might assume that this process is solely rooted in striving for operational efficiency and building on past success. Strategy can bring to mind associated words such as logic, analytical, and data indicating this is a process wholly owned by the left brain. However, if the goal of strategic thinking is to win in the marketplace, a good portion of the thought process needs to incorporate creativity.

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